On 19 July 2025, The Beach Clubhouse at The Med opened its doors, and Naika played the night that opened them.
The Beach Clubhouse opens
The Beach Clubhouse is the first social address at The Med to open to our community, built on the sand with the Mediterranean directly in front of it. The grand opening was the first time guests used it as it was designed to be used, with the terrace, the beach and the water all in play at once.
Naika on stage
Naika closed the evening, playing with the sea behind the stage and the sun going down over it. The set ran into the night and the crowd stayed on the sand for it.
The first finished piece of The Med
Most of what our community had seen of The Med until this point was a masterplan. The clubhouse was the first part of it they could stand in, which is why we opened it with an event rather than an announcement. Owners, guests and the team spent the evening in the same building, on the stretch of beach it was placed on.
The start of the season
A clubhouse opening in the third week of July is the start of a season rather than a one-off. Everything The Med programmed through the rest of that summer ran out of this building, including on 1 August and debut on 15 August.
The Beach Clubhouse is one of the first completed pieces of The Med in Ras El Hekma. has the masterplan, what has been delivered and what opens next.